Small Message Big Impact

Small Message, Big Impact

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Network marketing professionals recognize that the very essence of communication is being able to deliver a short message that has a powerful impact. It’s no surprise that one of the best communicators out there decided to title her new book ‘Small Message, Big Impact’.

Terri Sjodin

Terri Sjodin is the principal and founder of Sjodin Communications, a public speaking, sales training and consulting firm. For over twenty years, Terri has served as a speaker and consultant to an impressive list of companies, industry associations, academic conferences, CEO’s, and Members of the United States Congress. She is the author of New Sales Speak: The 9 Biggest Sales Presentation Mistakes and How to Avoid Them (Wiley). Terri lives in Newport Beach, CA

Amazon says, “Small Message, Big Impact, provides an entertaining, straightforward, and practical how-to guide on effectively communicating an important message in a short period of time. She gives readers an inspiring new perspective on the power of what she calls the Elevator Speech Effect and shows them how to employ this amazing little tool to create influence in today’s market.”

In Small Message, Big Impact you will learn:

  • how a small message can have a big impact in helping you to communicate more effectively
  • how to build a compelling and persuasive case using six of the most consistently effective arguments in today’s market
  • how to repurpose your existing presentations; incorporate new creative illustrations, and bring your message to life
  • how to speak in your own authentic voice—it’s not only what you say, it’s how you say it
  • how to morph your elevator speech content and employ your best material in a variety of presentation opportunities, including the internet and on social media platforms.

“… Small Message, Big Impact is an insightful yet practical book that addresses the growing challenge of communicating a vitally important message in a very short time period. If your job depends on persuading others, you’ll find yourself inhaling the contents and breathing easier because your message will have more traction and you’ll persuade more people to take purposeful action.”
—Gerhard Gschwandtner, founder and publisher, Selling Power Magazine

Here’s an old video that gives you a glimpse of Terri Sjodin.

>> Order Small Message, Big Impact

Update: I’m no longer involved with network marketing.